Walking shopping

Image 9While he’s walking through a hight street or a retail park, entering in a shopping mall… and finally in a store, a shopper is always a pedestrian.
Walking remains the best mobility scale for shopping even combined with other transportation modes.
In the Ikea store located in Odysseum shopping center (Montpellier, France), a significant part of its turnover is due to clients using the tram – and walking… New needs, new urban uses…
La marche dans nos villes (Dossier CET in “Lettre de la Mobilité”) is a focus on this complex topic (mixing leisure actvity, a transit facility…) and its potential evolution in urban strategies

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