Mapic awards 2014 : comments (1/4)

Reading at a glance the Mapic “Awards finalists” brands list I felt first disappointed : no real innovation (Aeropostale, Uniqlo, Via Piano…)
However, I assumed that those brands – even not brand-new – are reflecting trends or facts, always interesting to look into.
Let’s do it this week by examining the :
– Best fashion & footwear concept
– Best Food & beverage retail concept
– Best new retail concept

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